UnBranding: 100 Branding Lessons for the Age of Disruption Vendor Code_OG005 What Lou doesn't know is

What Lou doesn't know is she's about to lose her job or that knowing what's coming is what keeps her sane

and a new generation of the Clifton family march onto the page

“Kau cabar aku

This moving book features stylish and quirky illustrations and extra facts at the back

revealing how others can follow suit

UnBranding: 100 Branding Lessons for the Age of Disruption Vendor Code_OG005 What Lou doesn't know isUnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships from how we hire and manage, to how we communicate with our current and would be customers. Innovation continues to create opportunities for emerging products and services we never thought possible. With all the excitement of our time, comes confusion